Branding and site for a Bay Area general contractor.
Rebrand and site design for the chic and fabulous event professionals at Event Space Consulting. Alison and Jesse wanted their brand to reflect their unerring design sense as well as their decades of expertise in the art and architecture of successful event spaces.
Their site needed to clearly communicate their unique offering. We worked together to wordsmith their bold homepage mission statement and beautifully convey their skillsets, partners and portfolio. Bonus: I got to play with some seriously jaw-dropping photography. Everybody wins!
California-soaked branding for a custom furniture maker. Laser cut cards echo the coastline, complete with the all-important San Francisco Bay.
Handpainted branding and collateral for a soulful and earthbound holistic health coach.
"I love my logo so much, I was thinking of having it put on my next surfboard."
– Caroline Powers, founder, CKP Wellness
Branding, event collateral and website for a high-end event space in Sonoma, CA. Oh, the pretty...
Printed and online collateral for an officially licensed developer of Airstream merchandise, in celebration of "the streamers and the dreamers".
Branding and website for an inspiring podcast about unconventional families.
Branding, business cards and website for a tech-for-good venture capital firm. Serious business with a little cheek thrown in for good measure.
"Laine was an ideal partner for us – she guided and inspired us, and helped us uncover what we really wanted. We would absolutely hire her again!"
– Rick Moss, Managing Director, Better Ventures
"We were very impressed by her creativity, professionalism, and eye for design. We were VERY satisfied with the end product of her work, and she was a fun person to work with!"
– Wes Selke, Managing Director, Better Ventures
Launch brochure for Williams-Sonoma's line of Zursun Heirloom beans, lentils and grains. Accordian-style pages with perforated recipe cards.
Site design for a gorgeous special event location in the hills of New York’s Sullivan County.
Branding, collateral and website for an HR technology start-up.
Collateral and site redesign for Marin County-based nutrition coaches. Clean and soothing with fresh, delicious photography. Bon appetit!
Invitation suite for an elegant, minimalist destination wedding.
Retail brochure dedicated to one of the finer things in life. Original illustrations and coffee-stains throughout, with translucent "coffee filter" cover stock.
Branding, collateral and website for a Marin local bike touring company. Crisp, photography-forward design with a touch of of Motown soul.
Branding and website for a Seattle-based freelance writer. Simple and easy to navigate with a breezy, friendly personality and gorgeous photography of the Pacific Northwest by the client's husband.
“When it became clear that I needed a website to properly market myself as a freelance writer, Laine’s brilliant guidance was exactly what I needed to get me focused. Her expertise not only in design but in overall strategy was spot-on. In the end she gave me a smart brand and a gorgeous, inviting site that perfectly conveys my experience and personality. I can’t thank her — or recommend her — enough.”
– Jennifer Kennedy, Owner, Jendo Creative
Branding, collateral and pitch deck for job-placement technology start-up.
"Laine effortlessly translated ideas into imagery that resonated, helping communicate our brand and value proposition to the world. And she makes the process fun. And smart. And a thousand other things that remind me why great design at every level of your enterprise is so important."
– Nick Ellis, Founder, Job Rooster
Branding, website, collateral, marketing for a Phoenix-based regional contract furnishings rep group. Happy chic.
”Laine created branding for my business that conveyed a sense of fun and joy and really took my marketing to the next level. I could not be more thrilled with the clean, fun and smart identity that she came up with and I am happy every time I pull out my business cards or write a note on my custom notecards. Laine really took the time to understand my audience and what I wanted to express. I would recommend her highly to any business owner that wants to set themselves apart.”
– Lindsey Shepherd, Owner, Full Circle
Branding, packaging design, collateral with original illustrations, original photography and Shopify-powered web design for a luxury subscription box service focusing on mamas-to-be.
"I can honestly say that Laine made our new business come alive. Her incredible ability to hone in on our vision, listen closely, draft repeatedly, and share her substantial talent floored us. We attribute our success in large part to hiring Laine for branding and collateral – we were told repeatedly by customers that they were thrilled by our look and our packaging. And all of that was Laine."
– Anna Alldredge, Founder, Mama Lana
Branding for a dude-abiding watering hole in BCS, Mexico. Graphic design and a free tank top? I'm in heaven.
Branding series for an LA-based acting studio.
Branding, packaging, retail graphics and collateral for a family-friendly, down-to-earth Mill Valley juicery.
"Laine is that wonderful (and rare) combination of a designer who is, in equal parts, incredibly creative and consistently strategic. She seeks to understand both the project brief as well as the holistic business needs of her clients. Laine is a consummate professional who delivers things on time, within budget and is a pleasure to work with all along the way."
– Carrie Bienkowski, co-founder, Juice Girl
Launch brochure for Williams-Sonoma's private-label spice collection.
One page website with separate sales landing page and sales sheet for a fleet safety management software start-up.
Branding for an e-commerce consultancy.
Branding, collateral and web consulting for an online consumer electronics retailer.
"Laine listened to what we were looking for and created a brand identity that exceeded our expectations. I could not be happier with her work."
– Brian Carlsness, President, WiredForLess
Investor pitch deck with original illustrations and copy for a transit-oriented technology start-up.
"Laine managed to bring our story to life with an amazing mix of simplicity and just the right amount of cheekiness to compliment our brand. In fact, we ended up adopting the design elements from the deck for our overall brand/logo. She brought far more than just design expertise to the process, she ended up refining our story and therefore fundamentally crafting our pitch. She is a delight to work with!"
– Bavidra Mohan, co-founder, Transit Hero